Our Story

Our motivation for entering the plus size bra sector was not purely commercial. With over 13 years' experience in the intimate apparel industry, we began as a pure process manufacturer, carefully designing to our customers' specifications, but the evolving needs of emerging brands led us to expand our capabilities in product development, design and fabric selection. Through years of rigorous quality standards and continuous process refinement, we have developed a talented team and sophisticated quality control systems.

We have played a pivotal role in supporting and incubating over 400+ brands, including offline brands in Europe and the US, as well as online independent brands. With a deep understanding of the application space and the needs of C-suppliers, we are constantly iterating and improving our products to facilitate the continued growth of both B- and C-suppliers.

We have faced many challenges along the way, but by continually developing innovative designs and materials, we have earned the trust of many of our customers because our products offer superior support and comfort that cannot be replicated. We work closely with each of our customers to create styles and details that are fashionable and meet the needs of plus size women.

Our Mission

Our vision is to break the boundaries of the traditional lingerie industry and redefine the standard of plus size lingerie so that every plus size woman can find lingerie that truly fits her and feels unrivalled comfort and support.

We expect to provide plus size women not only with products, but also with a sense of care and respect through innovative design, quality materials and exquisite craftsmanship. We hope that through our efforts we can change society's stereotypical image of body shape, promote body diversity and enable every woman to show her beauty with confidence.

In the future, we hope to become a global leader in plus size lingerie, not only in terms of product innovation, but also in terms of service to set a benchmark. We look forward to working with more brands, designers and consumers to drive progress in the industry and create a more inclusive and better world for plus-size women.

We believe that true beauty comes from confidence, and confidence starts with the right underwear. This is our unwavering original intention and our driving force for progress.

What's BELLENY's team like?

What Makes Us Unique?

  • 1、Customized Service: We offer flexible, customized service from fabric selection to design to meet different market needs.

  • 2、We use advanced software to quickly turn concepts into models, deliver accurate prototypes quickly, ensure efficient product development and provide reliable support for your new product launch. Innovation and efficiency are the driving forces behind our success.

  • 3、Skilled Workforce: Our team has over 10 years of experience in ensuring consistent product quality through efficient production and strict standards.

  • 4、Specialized manufacturer: We offer one-stop solutions for domestic and international markets, covering design, production and after-sales services.

  • 5、State-of-the-Art Facilities: Our 8,000 square meter facility and certified equipment ensure high production and quality control.

  • 6、On-time delivery: Efficient supply chain management and flexible production methods ensure timely delivery of large orders without compromising quality.

Our Showroom

Our Office

Our Production Equipment

Our Warehouse

Our Workshop

Our Certificate